WebMD
Secondary Progressive Multiple Sclerosis (SPMS) sucks! WebMD knows this and handed us the reins to explore SPMS through the art of 360˚ virtual reality.
We saw an opportunity to tell that story through Kenny Dyer’s own words and experiences. Combining an intimate documentary interview with surreal 360° environments, we created a journey through the physical and emotional realities of living with SPMS. The result is part documentary, part immersive experience.
I'm Still Kenny went on to win a Webby Award.
I'm Still Kenny in 360˚
WebMD
Secondary Progressive Multiple Sclerosis (SPMS) sucks! WebMD knows this and handed us the reins to explore SPMS through the art of 360˚ virtual reality.
We saw an opportunity to tell that story through Kenny Dyer’s own words and experiences. Combining an intimate documentary interview with surreal 360° environments, we created a journey through the physical and emotional realities of living with SPMS. The result is part documentary, part immersive experience.
I'm Still Kenny went on to win a Webby Award.
WebMD
Secondary Progressive Multiple Sclerosis (SPMS) sucks! WebMD knows this and handed us the reins to explore SPMS through the art of 360˚ virtual reality.
We saw an opportunity to tell that story through Kenny Dyer’s own words and experiences. Combining an intimate documentary interview with surreal 360° environments, we created a journey through the physical and emotional realities of living with SPMS. The result is part documentary, part immersive experience.
I'm Still Kenny went on to win a Webby Award.
The Constraint
The Constraint
In a traditional film, we control exactly where the audience looks. In 360°, that control disappears.
That constraint became part of the creative opportunity. We designed environments that could surround the viewer, using movement, composition, sound, and spatial relationships to guide attention without dictating it. The result is a more intimate kind of storytelling, one where the audience isn't simply watching Kenny's experience, but stepping into it.
The Constraint
In a traditional film, we control exactly where the audience looks. In 360°, that control disappears.
That constraint became part of the creative opportunity. We designed environments that could surround the viewer, using movement, composition, sound, and spatial relationships to guide attention without dictating it. The result is a more intimate kind of storytelling, one where the audience isn't simply watching Kenny's experience, but stepping into it.
Credits
Credits
Credits
VP of Editorial Content:
Stephanie Snipes
EP of Original Content:
Courtney Dixon
Creative by:
Coat of Arms featuring Kenny Dyer
Directors & Producers:
Clara Lehmann and Jonathan Lacocque
Writers:
Clara Lehmann, Jonathan Lacocque
and Samm Hodges
Editors:
Jonathan Lacocque and Samm Hodges
Samm Hodges
Sound Design & Mixer:
Jerry Walterick
Composer:
Matt Stanfield
Special Thanks to
Kenny Dyer, Nancy Freed,
VP of Editorial Content:
Stephanie Snipes
EP of Original Content:
Courtney Dixon
Creative by:
Coat of Arms featuring Kenny Dyer
Directors & Producers:
Clara Lehmann and Jonathan Lacocque
Writers:
Clara Lehmann, Jonathan Lacocque
and Samm Hodges
Editors:
Jonathan Lacocque and Samm Hodges
Samm Hodges
Sound Design & Mixer:
Jerry Walterick
Composer:
Matt Stanfield
Special Thanks to
Kenny Dyer, Nancy Freed,
